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We're Kate and Rob, two Americans (and soon-to-be Italian citizens) living la dolce vita in  Florence, Italy. We blog about Italian dual citizenship, life in Italy, cooking, travel and more! First time here? Read more about us and check out our 2011 Year in Review.

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We're Kate and Rob, two Americans (and soon-to-be Italians) living la dolce vita in Florence, Italy. We blog about Italian dual citizenship, life in Italy, cooking, travel and more!

FIRST TIME HERE?
Read our first post
Read more about us

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Entries in advertising (1)

Monday
Jul252011
DateMonday, July 25, 2011 at 1:07PM

Google embraces low-tech ad strategy in Florence

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A few weeks ago we were walking across Ponte Santa Trinita when this sailed down the river. Thankfully Rob had his iPhone on hand so that we could document the event. The people in the boat seemed very excited and proud to be dragging the Google logo, but the whole thing was, well, a little odd.

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